The City of Swan is Perth’s largest local government area by land size, with a dynamic and diverse community. Planning for both the short term and long term, the City of Swan aims to align their services to community needs and deliver major infrastructure projects to service the rapidly growing and changing population.
Managing external community stakeholders is an ongoing challenge for the City, requiring the sharing of diverse information, maintaining consistent communication, and ensuring confidentiality.
Previous attempts to leverage CRM technology had been unsuccessful, leaving engagement teams without an effective solution.
A collaborative approach was needed to identify the right strategy for improving engagement and information management.
ProcessPath came on board with an approach rooted in collaboration and human-centric design.
We facilitated a half-day workshop with a broad set of engagement officers to uncover key challenges, opportunities for change, and potential technology-driven solutions.
Through structured discussions, the team helped identify ways to enhance collaboration, improve knowledge sharing, and enable more consistent communication across engagement groups.
The workshop brought diverse engagement teams together, fostering a shared understanding of how automation technology could streamline communication and collaboration.
By aligning stakeholders on a strategic approach, the City is now positioned to leverage technology more effectively for improved community engagement and information management.
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